Search Engine Marketing:
Myths and Truths about submitting websites to Internet search engines

by O. Ront

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Since Google, Yahoo and MSN are the biggest players, they often power the databases for other search engines. For example, if you go to aol.com and search for "marketing company Vancouver" or anything else, the results will actually come from Google's database. This means that if your website is listed in Google, Yahoo and MSN, it will be listed in other search engines as well.

So what about those submission services that say they can submit your website to hundreds of search engines? These services are absolutely unnecessary because as long as your website is listed in Google, Yahoo and MSN, it will also be listed in other search engines as well. And think about it: where do these hundreds of search engines come from? Are there really hundreds of search engines out there? How many can you think of yourself? Often when a company promises to submit your website to hundreds of search engines, they count Google.com , Google.ca , Google.ie , etc. as separate search engines, when in reality they use exactly the same database.

So now we know that we don't have to pay someone to submit your website to hundreds of search engines. But you still need to have your site listed in Google, Yahoo and MSN. So how can you submit your web site yourself?

Google, Yahoo and MSN have pages on their sites where webmasters can submit their websites for inclusion in the search databases at no charge. Only the top level (aka the home page) needs to be submitted, as opposed to every page on your web site. Keep in mind that submitting your request does not guarantee inclusion.

You only need to submit your website once. It will take some time for search engines to consider your request and include you in their index. But once you're in the index – unless you do something wrong, like spam or use shady SEO – you'll be in the index for a long time. next

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For more information on getting your web site to rank well in search engines, internet marketing, search engine optimization (SEO), as well as other marketing services such as graphic design and corporate identity packages, please contact us at our office in Greater Vancouver:

Tel: 604-629-7499
E-mail: info [at] rontcommunications [dot] com

Thank you and we look forward to working with you!